
Off-The-Record seminars are informal sessions hosted by industry experts just for DAE members!
We’ll be covering topics to help you better prepare your industry presence and gain insights and access to behind-the-scenes information.
Off-The-Record 2023 #1
Want to improve your film marketing materials for the new year and upcoming markets?
Don’t miss this interactive free Off-the-Record Seminar with Fred Greene!
When: January 12, 18:00 – 19:30 GMT+1
Where: RSVP to receive the zoom link here.
About Fred:
Fresh from a Ph.D program in English Literature at the University of California, Santa Barbara, Fred Greene left academia to pursue a career as a marketing and advertising copywriter in the film industry. Writing movie poster taglines and scripts for trailers and pitches, he was soon involved researching and writing documentaries, having completed 7 distinguished documentary films (as the writer/researcher) in the interim. One of those early projects, produced in conjunction with UCLA Archive and the Academy of Motion Picture Arts and Sciences examined the history of audio-visual movie marketing (trailers) and from that experience, Greene went on to contribute significantly to the academic literature in this area of film studies. Soon he was hired by UCLA Theater, Film & Television Department as a visiting assistant professor to teach, for three years, a movie marketing seminar within its fabled Producer’s Program. In addition to teaching writing at California State University, the University of California at Santa Barbara and Los Angeles City College, Greene has worked extensively in film development and written all manner of marketing and promotional copy for his own and other projects, along with a range of materials for corporate and non-profit clients in Los Angeles and abroad. He has worked as a consulting writer for IEFTA since its founding in 2007, where, most recently, he has worked with a talented cohort of emerging filmmakers in Africa, the Middle East & S.E Asia, advising on their presentational and positioning materials, scripts & applications.
Fred has graciously agreed to allow us to record the session, should it not fit in your schedule you can request the video link via the RSVP link.